Presenters
There are 3 presenters of Big John At breakfast, Clearly Big John is the main presenter, his dialect remains clear and his emotions stay permanently happy and alive through out, producer James and Janine Jones are the other two presenters who feature. As a presenter dialect should always be clear so the audience remains engaged to the show and clearly understands what is being said. All accents are yorkshire accents as all presenters come from a yorkshire background.
Jingles
“Big John At Breakfast” and “Hallam fm.” are the openings of the show and radio show.
“News” This jingle keeps people up to date where abouts they are, so they know they are listening to the news.
“This is Hallam Fm” when people have only just tuned into the radio they will immediatly know which radio station they are listening to when they hear this.
“Playing none stop school years" This jingle is to be aware that school years classics are playing which keeps listeners from the era of this music to stay engaged.
Theres different types of jingles, a lot of the jingles connote happiness and joy, this is also a way of advertising. The denotation of the jingle "This is Hallam" connotes that the show is trying to promote the radio station.
Theres different types of jingles, a lot of the jingles connote happiness and joy, this is also a way of advertising. The denotation of the jingle "This is Hallam" connotes that the show is trying to promote the radio station.
There are adverts which play in the show such as
Financial, health, food, social, travel,
toys, shopping centers, high street stores, Furniture, phones, sky, boilers, it Uses
AIDA marketing this way they get more listeners.
A i d a connotes Attention, interest,desire and action, This interests the Auience and encourages them to take action and satisfy their needs.
A i d a connotes Attention, interest,desire and action, This interests the Auience and encourages them to take action and satisfy their needs.
Music which is played on the show are
Music from the charts, Artists from
Sheffield, indie, pop, rock, RnB.
This is the music which most of the population of Sheffield listen to so by having this music playing it attracts more people so the amount of listeners of the show are raised.
This is the music which most of the population of Sheffield listen to so by having this music playing it attracts more people so the amount of listeners of the show are raised.
Vox
pops are the interviews which are played throughout hallam fm,
Caller about Traffic news.
Police woman talking on the news.
These type of interviews interest listeners and keep them keen to hear whats next.
These type of interviews interest listeners and keep them keen to hear whats next.
The Discussion
topics on hallam Fm are
Music, artists, celebrities, sport, travel,
news. these are the topics that people are interested in so this keeps the listeners keen to listen to the show.
The competitors/sponsor
companies to hallam fm are...
Capital Fm
Real radio
Peak Fm
Peak Fm
BBC radio
Hallams aim is to get more listeners than these other radio shows making the show more competitive.
The show also has genuine competitions which help the audience get involved and win money, this gets more listeners because they have the opportunity to win cash.
Hallams aim is to get more listeners than these other radio shows making the show more competitive.
The show also has genuine competitions which help the audience get involved and win money, this gets more listeners because they have the opportunity to win cash.
Local
events sponsors by the station are
SWFC Ground.
and
SUFC Ground.
and
SUFC Ground.
2nd/3rd December
Target Demographic: Big John @ Breakfast are targeted at people who get up early in the morning and are on the way somewhere such as work. 54% Female and 46% male
ABC1 profile: 37% The Audience share is 12.5 % Hallam get 28% of the commercial market share in South Yorkshire
There are links between the company, for ins dense hallam uses other features owned by Bauer, for example heat news.
Information about Hallam Fm: South Yorkshire Broadcast area and the north midlands.
slogan-your station your music.
Frequency: 97.4 MHz (Sheffield)
102.9 MHz (Barnsley and Rotherham)
103.4 MHz (Doncaster)
DAB Online
First air date: 1 october 1974
Format: Contemporary Hit Radio.
Audience Share: 12.5 % march 2011
Owner: Bauer Radio
Webcast: Listen Live.
Website: Hallam Fm
Time: 6am till 9am
The key presenter of the show is obviously Big John, but other presenters which feature are Producer James and Janine Jones.
The Genre of the show is Adult Contemporary. The reason for the genre being this is because most people who are up this early and listen to the radio are the people who are on their way to work.
The Structure of the show is basically how it starts at 6 and finishes at 10, the chart music is played and then you are introduced by the presenter and the adverts begins, then there is more music played and also local new sponsored by other companies that are owned by Bauer.
The show is financially successful because of all the competitions and local events the raise a lot of money through these types of occasions.
Target Demographic: Big John @ Breakfast are targeted at people who get up early in the morning and are on the way somewhere such as work. 54% Female and 46% male
ABC1 profile: 37% The Audience share is 12.5 % Hallam get 28% of the commercial market share in South Yorkshire
There are links between the company, for ins dense hallam uses other features owned by Bauer, for example heat news.
Information about Hallam Fm: South Yorkshire Broadcast area and the north midlands.
slogan-your station your music.
Frequency: 97.4 MHz (Sheffield)
102.9 MHz (Barnsley and Rotherham)
103.4 MHz (Doncaster)
DAB Online
First air date: 1 october 1974
Format: Contemporary Hit Radio.
Audience Share: 12.5 % march 2011
Owner: Bauer Radio
Webcast: Listen Live.
Website: Hallam Fm
Time: 6am till 9am
The key presenter of the show is obviously Big John, but other presenters which feature are Producer James and Janine Jones.
The Genre of the show is Adult Contemporary. The reason for the genre being this is because most people who are up this early and listen to the radio are the people who are on their way to work.
The Structure of the show is basically how it starts at 6 and finishes at 10, the chart music is played and then you are introduced by the presenter and the adverts begins, then there is more music played and also local new sponsored by other companies that are owned by Bauer.
The show is financially successful because of all the competitions and local events the raise a lot of money through these types of occasions.
